The college students learnt about Digital Marketing and search engine marketing throughout a daylong seminar. A seminar on Digital Marketing and search engine optimization was held at Oriental Institute of Science and Technology right here on Wednesday.
Expert and Digital Marketing consultant Afzal Khan informed the scholars about digital advertising. Afzal Khan explained in detail how tons virtual advertising is beneficial for business improvement and also solved the queries.
The seminar became prepared specifically for the engineering college students. The seminar became organized jointly by using Department of Information Technology (IT) and OIST.
To begin with the seminar, Afzal Khan gave a quick approximately virtual advertising.
He stated that virtual advertising and marketing is the marketing of services or products the usage of virtual technologies, especially at the Internet, however additionally inclusive of cellular telephones, display advertising, and some other digital medium.
He informed digital advertising’s development because the Nineteen Nineties and 2000s has changed the manner manufacturers and agencies use era for advertising.
As digital structures are increasingly more integrated into advertising plans and everyday existence, and as people use virtual gadgets as opposed to traveling physical shops, digital marketing campaigns have become extra accepted and efficient. He additionally defined approximately strategies of digital advertising.
Digital marketing methods including seo (search engine marketing), seek engine advertising (SEM), content material advertising, influencer advertising, content material automation, marketing campaign advertising and marketing, records-pushed advertising and marketing, e-trade advertising, social media advertising, social media optimization, electronic mail direct advertising, display advertising, e–books, and optical disks and games are becoming more commonplace in our advancing era.
In fact, digital marketing now extends to non-Internet channels that provide virtual media, inclusive of cellular telephones, callback, and on-hold cell ring tones.